Online event ticket booking platform BookMyShow partnered with cab aggregator OLA to enrich the user experience on BookMyShow app . The alliance came up with the in-app integration of OLA API into BookMyShow app. Through this integration, millions of BookMyShow customers can seamlessly book OLA cab services-Micro, Mini, Prime or Lux, right after booking tickets for a movie, play, event or concert on BookMyShow. However, to use this future, OLA app should also be installed on the phone.
After booking tickets on the BookMyShow app, users will be able to either book a ride instantly or schedule a trip depending on the show timings. The selection of desired option will land you onto the OLA app to confirm the cab booking, thus, eliminating the need to enter the event address manually. At the same time, you will still be able to leverage regular OLA app features like driver details, ride estimate, ride tracking, in trip navigation, SOS button, offline booking, etc.
Commenting on the partnership, Anuj Sahai, Vice President, Alliances at Ola said, “Ola was formed with the vision of building mobility for a billion Indians. Over the years we have innovated to add features and categories that cater to the diverse needs ofIndian commuters . We have also forged mutually beneficial partnerships with like-minded companies to offer seamless service to our discerning consumers. BookMyShow has redefined how the country consumes entertainment events and movies, and we are thrilled to be working alongside them in building a superior and convenient experience that benefits our consumers the most.”
Speaking on the alliance, Marzdi Kalianiwala, Vice President- Business Intelligence and Marketing, BookMyShow said,“At BookMyShow, we are constantly looking to add value to enhance, enrich and improve user experience on our platform. Our integration with India’s biggest mobility platform - Ola, is aimed at offering a convenient solution to a critical need for our users that is related to commuting to and from the entertainment destination of their choice. As we look at expanding our reach, we would continue to engage in such strategic and relevant partnerships to increase our value proposition to our customers.”
At present, the feature is only available on the Android app. However, it will be soon rolled out to iOS platform. BookMyShow also added Chat option in its app to share the event details with friends and family members.
After booking tickets on the BookMyShow app, users will be able to either book a ride instantly or schedule a trip depending on the show timings. The selection of desired option will land you onto the OLA app to confirm the cab booking, thus, eliminating the need to enter the event address manually. At the same time, you will still be able to leverage regular OLA app features like driver details, ride estimate, ride tracking, in trip navigation, SOS button, offline booking, etc.
Commenting on the partnership, Anuj Sahai, Vice President, Alliances at Ola said, “Ola was formed with the vision of building mobility for a billion Indians. Over the years we have innovated to add features and categories that cater to the diverse needs of
Speaking on the alliance, Marzdi Kalianiwala, Vice President- Business Intelligence and Marketing, BookMyShow said,“At BookMyShow, we are constantly looking to add value to enhance, enrich and improve user experience on our platform. Our integration with India’s biggest mobility platform - Ola, is aimed at offering a convenient solution to a critical need for our users that is related to commuting to and from the entertainment destination of their choice. As we look at expanding our reach, we would continue to engage in such strategic and relevant partnerships to increase our value proposition to our customers.”
At present, the feature is only available on the Android app. However, it will be soon rolled out to iOS platform. BookMyShow also added Chat option in its app to share the event details with friends and family members.
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