Here's the way to add AdSense Ads any below Post Title and Post Body in your blogger blog

Adding Ads below post title or Below post body content is not new when it’s comes to blogging world, because one of the facts is that readers spent more time reading article compare to that the content of sidebar(though we don’t complain). But to increase more revenue and engagement with our ads we can use these techniques to increase our income or CTR (Click Through Rate).

 What is CTR (Click Through Rate)?

Click-through rate (CTR) is a way of measuring the success of an online advertising campaign for a particular website as well as the effectiveness of an email campaign by the number of users that clicked on a specific link. ( more information )

Though there are many article already posted by blogger’s on web and they definitely works, but the problem is in the generalization of that tutorial. This solution of generalization of this post makes it unique and a bit different from other posts.

Why this problem of generalization of code arises, that we cannot use same approach towards different type of template. It’s because of the HTML structure of your blogger template which is very much different than that of other templates structure that had been use to explain the tutorial/step by different authors. Therefore my aim is provide a much generalize approach to the problem of different HTML Template irrespective of their makers.

This post is divided into three parts. First part cover steps of adding Ads below post titles, while second post covers steps to add ads below post body and finally last part is about a few conclusion about different ads that could be used in much effective manner. It also includes which type of ads should be place below the post title and below post.

I personally recommend you to take a backup of your XML template before proceeding.

 Adding Ads below Post titles: - 

Search for this code first, you may get more than two of such code or may be even five depending upon the structure of your blogger template.

<data:post.body/>

The above code actually represent your whole Article that you have posted. The AdSense Ads code must place somewhere between First Occurrence and second Occurrence of <data:post.body/> in maximum number of the cases. In this topic we take two different example of code and finally I will tell you where to add your code in their respective examples.

1: Take this first sample of the template code.

In this piece of XML template code we can see that second occurrence of <data:post.body/> is spotted and the ideal place to add your AdSense code is shown. Here ‘post-header’ class is just below the post title.

2: Second sample.

Now also consider the above code for more clearance in this topic. In this example which is most common in most of XML structure of blogger template, the AdSense code should be placed above the second occurrence of <data:post.body/> and above summary code as shown in above image.

Example for Ads below post title :

Make sure you should place the code in between “item” condition as shown the above example of code. It’s necessary to enclosed in “item” condition. This is done to avoid the ads to appear in Home page and should appear only in Post page, also parse your AdSense code to avoid errors.

Use this tool to parse your code.

<b:if cond='data:blog.pageType == "item"'>
Paste your parsed code here.
</b:if>

 Adding AdSense ads below Post Body

This method is much simpler compare to the above methods, all you have to do it to search for the following code just after the Last occurrence of <data:post.body/>. Similarly as above methods you have to enclose you ad code in between “item” condition to avoid showing it to Homepage.

If you don’t find any post-footer-line-1 simply add the following code accordingly. 

<div class='post-footer'>
<div class='post-footer-line post-footer-line-1'>
</div>
<div class='post-footer-line post-footer-line-2'></div>
<div class='post-footer-line post-footer-line-3'></div>
</div>

Hope this post help to solve your problem in more efficient way, since I have included most of visual aid to you. Still if you face any difficult you can ask by simply commenting on this post.

 Which type of AdSense ads should place below post title in Post body?

It is seen that Textual Ads generate more CTR if it is placed below Post title and media ads are preferred for below post body. When your readers open post to read more of its content, then their mind is in the state of reading and this state is disturbed/annoyed by placing Media ads in between the post body, while textual ads acts completely opposite when they are place in between the content of post or below post title. And this state of the mind helps to generate more CTR because the readers actually read the ads as well and engage themselves with the ads. Try not to add too much of advertisement just 3 or 4 per page is sufficient.

Preferable size of AdSense: 
Below Post title: 300x250(R), 468x60(R), 250x250
Below Post Body: 338x280(R), 300x250
 (R): Recommended

And one more thing: 

You can enclose your ads code in between some class to give its some style like in this example. 

<b:if cond='data:blog.pageType == "item"'>
<!--adsense below tiltle-->
<span class='adbpt'>
Paste your parsed ad code here.
</span>
</b:if>

and finally add this CSS above ]]></b:skin>, here adbpt = Ad below post title. 

.adbpt{
display: inline-block;
float: left;
margin: 5px 15px 5px 0px;
}

Hope I solved your most of the problem, but still if you need any help

We are always here.

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